B2B Growth: Your Guide to B2B Marketing

In this episode Benji talks to Kaylee Edmondson , Director of Demand Gen at BrightWheel . Formerly at Chili Piper .  

Discussed in this episode: 

  • Working to understand your customers
  • Pivoting away from a mql/sql approach
  • How to crawl, walk, run into a more ungated content structure
Related Podcasts
Leave a Reply