B2B Growth: Your Guide to B2B Marketing

B2B Growth

#BehindTheCurtain: Process Vs. Improvement (The Best Sales Teams Do Both) w/ Logan Lyles


On this #BehindTheCurtain episode, Logan Lyles (Director of Partnerships at Sweet Fish Media) discusses how to leverage monthly meetings to keep your sales team on course, but still allow for continuous process improvement.

What we talked about:

i. The need for constant execution, yet continuous improvement

ii. Why you need a medium to document sales process improvement ideas


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You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcasts, on our website, or on Spotify.

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