B2B Growth: Your Guide to B2B Marketing

B2B Growth

#BehindTheCurtain 9: Our New SEO Strategy: Google Alphabet Soup w/ James Carbary & Logan Lyles

On this episode, James Carbary & Logan Lyles discuss how to use Google’s predictive search to hack your SEO for content marketing.

Logan Lyles is the Director of Partnerships here at Sweet Fish.

What we talked about:

1) Predictive search

2) Being More prescriptive in content planning

3) Google auto-suggest

4) Walk through examples

5) Search intent

6) Building list of available topics 

7) Identifying currently ranking content

8) Written content

Checkout these resources we mentioned during the episode:

i. This SEO Interview with Sam Balter 

ii. Sam’s recent article on the MarketingProfs blog

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You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcasts, on our website, or on Spotify.

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