B2B Growth: Practitioners

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A daily podcast for B2B marketers. Four million downloads and over 1,600 episodes. Co-hosted by a braintrust of people that would never use a word like braintrust.

#Sales 3: A 10-Part Sales Development Action Plan for Sales Leaders w/ Belal Batrawy

We’ve all felt misunderstood at one time or another in life. It’s not ideal.

What’s great about people misunderstanding your product, though, is it gives you a chance to refine your features, market positioning, messaging, and sales development process.

In this #Sales episode of B2B Growth, James chats with 7x startup seller, sales advisor, and community leader of #Death2Fluff, Belal Batrawy.

The two discuss:

  • Overcoming the Curse of Knowledge in order to empathize w/ your customers
  • Strategically adding friction to the sales process to qualify faster
  • How to help SDRs own their career growth in 4 steps

Resources mentioned in this episode:


You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcasts, on our website, or on Spotify.

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