786: Key Tactics for Building Your SDR Team w/ Dan Sterling
In this episode we talk to Dan Sterling, Director of Sales at ListenFirst Media.
Dan shares practical tactic for building your sales team, starting with the SDR roles. His suggestions include:
- Redefining the SDR role: a blend of outreach + support/strategy
- Looking for curiosity & analytical skills when hiring for the role
- Creating a tag-team approach throughout the sales cycle between the SDR and Account Executive
- Setting up SDR’s for a positive career trajectory & advancement opportunities
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