B2B Growth: Your Guide to B2B Marketing

In this episode, Benji talks to Mada Seghete, Co-founder and VP of Marketing at Branch.

Learn the 3 core pillars of Mada’s original marketing strategy in today’s show, and how even as tactics have shifted these 3 pillars remain constant. What are the 3?

  1. EDUCATION
  2. RELATIONSHIPS
  3. EXTREME MEASUREMENT
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