For this blog intro, we have to mix up the style a little bit.
See, you’re reading a blog about a podcast about why podcasts work, in which we interview a host from a podcast from a site made famous through its blogs…
Y’all ready to get meta?
Scott was originally a sales guy but years of selling to marketers turned him into one. And that transition also taught him a lot about the power of podcasting.
And if our intro was at all confusing, don’t worry — Scott breaks down why podcasts work and how you can reap the rewards.
He goes over:
- Why you need to deliver value outside your funnel
- Why genuine curiosity always beats a hard close in podcasting
- How podcasting strengthens partnerships
Now you can more easily search & share your audio content, while getting greater visibility into the impact of your podcast.
Check out Casted in action at casted.us/growth
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