B2B Growth: Your Guide to B2B Marketing

B2B Growth

#WhyPodcastsWork 14: 4 Stats That Prove Podcasts Are Relevant w/ Logan Lyles

In this episode, Sweet Fish Media’s Director of Partnerships, Logan Lyles, discusses why audio content – namely, podcasting – is more relevant than ever.

Logan shares his thoughts on Spotify’s $340M acquisition and podcast fatigue.

He also covers:

i. Why there’s still massive opportunity in the podcast space.

ii. More stats on podcast consumption.

iii. How to leverage your B2B podcast.

Resources from this episode:

Here’s Why We’re Entering the Golden Age of Podcasts (Chartable)

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You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcasts, on our website, or on Spotify.

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