B2B Growth: Your Guide to B2B Marketing

In this replay episode, we talk to Marc Bitanga, Founder and CEO of Agencio.

We discuss: 

– The differences between traditional marketing strategy vs growth marketing strategy

– Applying the sprint planning process to marketing

– Turning everything into a funnel to identify growth marketing priorities

– Making the best decisions with murky data

– Is AI & automation the answer?

– What to look for when hiring growth marketing team members

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