So… it’s not business as usual anymore, particularly if you’re an SMB.
You’ve probably been hit hard by the COVID-19 outbreak. The truth is that your customers are struggling, too.
On this episode, I interview Patricia Beitler, President of Velocitas, about her take on altering our communication strategy during the pandemic.
What we talked about:
- How the right communication strategy now can create growth
- Positioning yourself for success when the pandemic is over
- Tailoring your communication to your customers’ needs
- 5 things to consider in crisis communication
This #DemandGen episode is co-hosted by Sheila Kloefkorn, CEO at KEO Marketing.
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You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcasts, on our website, or on Spotify.
