B2B Growth: Your Guide to B2B Marketing

In this episode of the #BehindTheCurtain Series, James & Logan share how we crafted our mission & vision statements during our recent leadership team retreat.

They share:

  • Why we don’t call them our mission & vision statements
  • What we call them instead
  • How to look for red flags as a leader in this process with your team
  • How we bake this language into our day-to-day interactions with our team

For episodes like these, check out all the episodes in the Behind The Curtain series here:

https://sweetfishmedia.com/category/behindthecurtain/


Are you getting every B2B Growth episode in your favorite podcast player?

If not, you can easily subscribe & search past episodes here.

You can also find us on Apple Podcasts or Spotify.

Related Podcasts
Leave a Reply