B2B Growth: Your Guide to B2B Marketing

B2B Growth

#Agency 6: 60% of Your New Rev Should Be Coming From Existing Clients w/ Drew McLellan

Most of the money that you don’t have right now, but you want next year, should be coming from … clients you already have.

On this #Agency series, cohost Drew McLellan dives into why your existing client base is your greatest source of net-new revenue for 2020.

What we talked about:
1) You’ve already earned their trust
2) They’re accustomed to sending you money every month or every quarter
3) You’ve already demonstrated how smart you are, and how much value you are providing
4) You are embedded within business on some level, and you have an opportunity to show how you could grow their business

This #Agency episode is co-hosted by Drew McLellan, “Top Dog” at Agency Management Institute.

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