B2B Growth: Your Guide to B2B Marketing

B2B Growth

941: 5 Ways To Improve Your Sales Skills (According to Data) w/ Roy Raanani

In this episode we hear from Roy Raanani, CEO & Co-Founder at Chorus.ai.

What can sellers learn from data being collected from hundreds of sales conversations?

Roy shares some actionable insights for sellers at all stages in their careers:

1) Monitor your talk time during discovery…and keep it under 50%

2) Drive engagement with thoughtful (yet repeatable) questions in the demo stage

3) Get more stakeholders involved on group calls throughout the buying process

4) Review “game film” on your own & with your peers

5) Speak in matter-of-fact terms about pricing & avoid pitfalls like “list price”


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