B2B Growth: Your Guide to B2B Marketing

B2B Growth

886: 4 Specifics Ways to Grow Your Network (According to Research) w/ Anne Gherini

In this episode we talk to Anne Gherini, VP of Marketing & Partnerships at Affinity.

Check out the whitepaper that Anne mentions here:

https://www.affinity.co/whitepaper-grow-your-network

Anne shares:

What is an open network?

The importance of an open network

Why open networks drive sales success

Why super-connectors succeed

  • They recognize that relationships are asymmetrical
  • They have a holistic understanding of their team’s network
  • They understand the long game
  • They exhibit high levels of emotional intelligence

Check out the book that Anne recommends in this episode here:

Give and Take: Why Helping Others Drives Our Success by Adam Grant

Click here to connect with this guest on LinkedIn.

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