B2B Growth: Your Guide to B2B Marketing

In this episode we talk to Sangram Vajre, Chief Evangelist and Co-Founder at Terminus. Also know as “The Accidental Evangelist,” Sangram is also the host of the daily #FlipMyFunnel podcast.

Sangram shares his perspective on Marketing as a function being defined by Sales.

He shares the impact a Single Scorecard, shared between Sales & Marketing, has had on the #OneTeam mindset within the Terminus culture.

Check out Sangram’s recent LinkedIn post on this topic (and the feedback from his network there):

https://www.linkedin.com/feed/update/urn:li:activity:6487819423297134592

Click here to connect with this guest on LinkedIn.

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