B2B Growth: Your Guide to B2B Marketing

B2B Growth

868: Why a Different View of Sales is Driving Misalignment Between Departments w/ Nick Stagge

In this episode we talk to Nick Stagge, VP Marketing at ExpertVoice.

Nick sheds light on the key differences in the way Marketing, Sales & Product teams look at sales within your organization: tomorrow, today & yesterday.

He shares an acronym he’s used to help his team focus on keeping alignment through better communication between functional teams…

L – Listen
E – (with) Empathy
A – Ask probing questions
D – Discussion action items
E – Experiment
R – Re-Evaluate

Click here to connect with this guest on LinkedIn.

Related Podcasts
Leave a Reply