B2B Growth: Your Guide to B2B Marketing

In this episode we talk to Dan Sterling, Director of Sales at ListenFirst Media.

Dan shares practical tactic for building your sales team, starting with the SDR roles. His suggestions include:

  • Redefining the SDR role: a blend of outreach + support/strategy
  • Looking for curiosity & analytical skills when hiring for the role
  • Creating a tag-team approach throughout the sales cycle between the SDR and Account Executive
  • Setting up SDR’s for a positive career trajectory & advancement opportunities

Want help developing your plan to become an influencer & thought leader?

Check out IMPACT SUMMIT on Oct. 13th in Salt Lake City.

B2B Growth listeners can get 15% OFF with the promo code: SWEETFISH.

Click here to connect with this guest on LinkedIn.

Related Podcasts
Leave a Reply