B2B Growth: Your Guide to B2B Marketing

B2B Growth

1206: A 3-Phase Approach to Create Messaging for Paid Media w/ Josh Sturgeon

In this episode we talk to Josh Sturgeon, Co-Founder at EmberTribe.

Josh shares the 3 critical steps to develop killer messaging for your paid ad campaigns:

1) Finding “Watering Holes”

2) Analyzing the Qualitative Patterns

3) Converting the Findings into Copy that Converts


Check out the episode Logan mentions in this episode here:

6 Ways a Podcast Helps You Refine Your Go-To-Market Messaging


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Check out Casted in action at casted.us/growth


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